Staged to Sell, Designed to Live, Defining Staging and Redesign

Many people don’t exactly know what home staging and redesign is. Homes are Staged to Sell and Redesigned to live when you want to update and create that wow effect without breaking the bank!  Let me explain. Home Staging is preparing a home for sale by neutralizing the space to appeal to the masses. Usually this requires removing about 30% of furniture to emphasize the home’s space so buyers can see how their furniture would fit. The décor should always fit the demographic you’re selling in and match the style of the home.

Thus, the focus should never be on the décor, but on the home’s architectural features. I always tell my clients we are selling your home, not the décor so don’t be offended by the changes we make, they are just to appeal to a broader audience.

This is an example of a staged room – everything you see the client owned:

Homes staging and redesigning explained

Redesign is using what the client already has and updating it using new accessories: art, throw pillows, center pieces, floral arrangements, new paint color and rearranging the furniture, even swapping from another room to give it a whole new look.

Essentially this is interior design, but much more economical because we are not starting from scratch, but working with what you already have, updating the room by adding inexpensive, but great looking  accessories.  Interior design involves very high-end furniture and accessories, not typically mass produced, and in many cases the price is 10x’s higher than Redesign.

Redesign is all about giving a room a whole new look, using great products from economical stores where we get great deals and use our designer discount. The results are still dramatic, but at a fraction of the cost of interior design.

This is an example of a Redesign – we used all the same furniture, tailored it to my cleint’s taste and fixed the window problem:

Giving your home a great new look

Thus, the focus should never be on the décor, but on the home’s architectural features. I always tell my clients we are selling your home, not the décor so don’t be offended by the changes we make, they are just to appeal to a broader audience.

This is an example of a staged room – everything you see the client owned:

Consider Redesigning a room in your home so when guests come they will be wowed and you will feel so much pride with your brand new, updated look. Only you’ll know how easy and inexpensive it really cost.

Kristine Ginsberg

Kristine Ginsberg, owner and chief designer of Elite Staging and Redesign of Morris County, NJ can help you with all your staging and/or interior redesign needs. We stage to sell and design to live within your budget and time-frame. For more information on how we can help you fall back in love with your home call us at 201-602-2562 or visit our website. No job is too small or too big!

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